Ivy Rankin-Oduya
SEO Specialist
“The Organic Grower”
Organic Growth Specialist | Content-Led SEO | Quality Over Tricks
📍 Nairobi, Kenya💼 9 years experience🏢 Marketing
👤 About
Content-led SEO specialist who grows traffic through quality and relevance.
Ivy grew a blog from 0 to 500K monthly visitors in one year without spending a cent on ads — from Nairobi. She believes SEO is just understanding what people genuinely need and being the best answer, not the loudest one.
💪 Key Strengths
Content SEOTopic clustersOrganic growth
💼 Work History
Canva
Head of SEO
2020–2024
- Grew organic traffic from 5M to 50M monthly visitors
- Built topic cluster strategy driving 70% of signups
Safaricom
Digital Marketing Manager
2015–2020
- Launched M-Pesa content hub reaching 10M users
🏅 Industry Certifications
Semrush
✓ Semrush SEO Toolkit Certification
HubSpot
✓ HubSpot SEO Certification
Google
✓ Google Analytics Certification (GA4)
Other
✓ Moz SEO Essentials Certification
🎓 Education
B.A. Communications
University of Nairobi
2015
🛠️ Skills
Content SEOTopic ClustersKeyword ResearchLink EarningAhrefsSurfer SEOContent OptimizationInternational SEO